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Saizeriya: It's Not Delicious Because It Sells, It Sells Because It's Delicious by Yasuhiko Shogaki

Saizeriya: It's Not Delicious Because It Sells, It Sells Because It's Delicious by Yasuhiko Shogaki

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Saizeriya: It's Not Delicious Because It Sells, It Sells Because It's Delicious by Yasuhiko Shogaki

by Shogaki, Yasuhiko

This book, published by Nikkei Business Publications, delves into the business philosophy and success strategies behind the popular Saizeriya restaurant chain, authored by Yasuhiko Shogaki. It explores the idea that a restaurant's success isn't solely based on the inherent deliciousness of its food, but also on how effectively it meets market demands and consumer expectations. The book offers insights into Saizeriya's unique approach to menu development, pricing, and operational efficiency. Note: The text is entirely in Japanese. Brand New Japanese Edition.

ISBN 9784532198022 · ISBN-10 453219802X

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