Thus Customers Leave: Retention Marketing to Reconnect with Silent Customers
Thus Customers Leave: Retention Marketing to Reconnect with Silent Customers
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Thus Customers Leave: Retention Marketing to Reconnect with Silent Customers
Published by Nihon Jitsugyo Publishing, this insightful business book delves into the critical strategies of retention marketing. It focuses on understanding why customers disengage and provides actionable methods to re-establish connections with 'silent customers' before they are lost entirely. The book explores various techniques to build loyalty and improve customer lifetime value, making it an essential guide for marketers and business professionals. Note: The text is entirely in Japanese. Brand New Japanese Edition.
ISBN 9784534060761 · ISBN-10 4534060769
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