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Uniqlo's Strategy: An Analysis of the Global Retail Giant

Uniqlo's Strategy: An Analysis of the Global Retail Giant

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$67.99 USD
$67.99 USD
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Uniqlo's Strategy: An Analysis of the Global Retail Giant

This compelling book from SB Creative delves into the strategic blueprint behind Uniqlo's global success. It offers an in-depth examination of the company's innovative business model, marketing tactics, supply chain management, and brand philosophy that have propelled it to the forefront of the international apparel industry. Readers will gain valuable insights into how Uniqlo identifies market trends, maintains quality, and expands its presence across diverse cultures. Note: The text is entirely in Japanese. Brand New Japanese Edition.

ISBN 9784815634483 · ISBN-10 4815634483

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